Formula and unit load
Check whether the proposed ingredients, serving target and active load can be supported within the intended unit or daily portion.
Soft Chews & Treats
Chewable Tablets
Powders
Capsules & Softgels
Oils & Liquids
Pastes & Gels
Oral Dissolving Films
A format affects how the product is portioned, offered, packaged, stored and experienced by the animal and buyer. Formula load, palatability, texture, stability, moisture, serving accuracy, packaging compatibility, supplier capability and target quantity should be considered before a format is confirmed. For a closer comparison, read the guide to choosing between soft chews, powders and liquids.
Check whether the proposed ingredients, serving target and active load can be supported within the intended unit or daily portion.
Consider taste, aroma, texture, feeding behavior, serving accuracy and how the buyer expects the product to be offered.
Review moisture, oxygen, light, handling, compatibility, closure, portion protection and the information needed to support shelf-life decisions.
Confirm partner capability, MOQ, tooling or component needs, sample route, target quantity, cost direction and expected timing.